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When you watch these ads, the ads check you out (AP) January 31, 2009 at 12:54 pm

Shoppers are shown near an advertising kiosk at the Hanes Mall in Winston-Salem, N.C., Thursday, Jan. 15, 2009. Small cameras can now be embedded in the screen or hidden around it, tracking who looks at the screen and for how long. The makers of the tracking systems say the software can also determine the viewer's gender and approximate age range and, in some cases, ethnicity. (AP Photo/Chuck Burton)AP - Watch an advertisement on a video screen in a mall, health club or grocery store and there's a slim — but growing — chance the ad is watching you too.


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